2009 Lincoln MKS Production Version
June 8th, 2008
When we first saw the Lincoln MKS concept in 2006 we were skeptical and many people agreed that it wasn’t what they were looking for. That is why we are happy to see that they have changed things up and the production version is much better.
Those who were able to catch a peek at it during the LA Auto Show were able to see those changes. Unlike the “so what” appearance of the concept, the production model elicited much stronger opinions. Some hated it, others loved it. Regardless of how you feel about the new look, it is now a fact of life. The MKS began emerging from Ford’s Chicago assembly plant a few weeks ago.
8,600 Pre-Orders For 2009 Lincoln MKS
June 3rd, 2008
Even though the 2009 Lincoln MKS is not due to be released for another two months Ford has stated that they have already received 8,600 pre-orders. The MKS is getting so much interest due to its new design and interior as well as all of the high-tech gadgets that come with it.
Of course Ford’s marketing team deserves some credit, too. They began their work announcing the sedan’s starting price of $37,895 way back in November during the L.A. Auto Show, then followed up by giving would-be customers early access to a build and price tool on the Lincoln website. The marketing team is also reportedly training dealerships to be knowledgeable about the MKS months ahead of the usual timetable, which has helped salesmen secure preorders for the vehicle sight-unseen.
