Tata Prepares To Relaunch Daimler Luxury Brand
July 29th, 2008
Tata is looking to extend their luxury business. In order to accomplish this they will be bringing back the Daimler luxury brand. Tata has secured the rights to Daimler - which is part of the Jaguar-Land Rover purchase.
Tata assumed numerous brands in the deal, including the rights to produce cars under the name Daimler. These super-luxury cars from Tata could reach for a level currently occupied by other manufacturers. There’s not much of a chance — or need — to move Jaguar, as a brand, into theluxury level, but it wouldn’t be hard for the company to follow the model of Mercedes-Maybach, VW-Bentley and BMW-Rolls Royce.
Mayback Exelero Up For Sale
July 8th, 2008
The Maybach Exelero is up for sale and will be exclusive to only those who can afford only the best type of supercars on the market. The Exelero was commissioned by Fulda as a high-profile demonstrator for the brand new tire line that they had set up.
In case you were wondering the Exelero is not a show car - which means that it has the power and speed that only a true supercar is built with. It was based on the Maybach 57 and has the power to push out 700 horsepower with its turbocharges V12 engine. It even managed to reach 218 mph at Nardo.