Alfa Romeo To Start Production In North America
Thursday, June 19th, 2008
It looks like the Italian Alfa Romeo is going to join the club and call North America its new home. The company is seriously thinking about returning to the U.S. market and to begin production in North American by 2011.
If things go according to plan we should hear an official statement from Sergio Marchionne who already made this statement; “The U.S. market is very large, and we’re not looking to occupy a premier position. But I think we do have a couple of brands and products that we can sell successfully there.”
Marchionne didn’t lay out any precise schedule for the return to the U.S., though he said he expects to be producing one of the brands by 2010 at the latest. “We need to make sure that when we enter the U.S. we’re able to produce what we need,” he said in an interview at a meeting of the Council for the United States & Italy in Venice.
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